On Tuesday, YouTube announced features that will help to optimize both the viewing and creating process for Shorts. Interestingly, most of these features are already found on TikTok and Instagram .

As part of this year’s YouTube NewFronts presentation, the company announced Monday that it’s rolling out new ad formats to its short-form feature Shorts. Of note, the company is expanding ...

Shorts tap into YouTube’s 122 million daily user base, reaching beyond TikTok’s primarily Gen Z audience. YouTube’s established reputation means less regulatory risk than TikTok. Fast growth ...

The purpose of the pilot is to help brands target ads specifically on YouTube Shorts. It’s a common tactic for platforms not to give advertisers control over specific placements, especially for newer ...

YouTube Shorts continues to compete with TikTok by adding loads of new features that are popular on the other app. Today, the Google-owned platform is rolling out a narration voiceover feature ...

The new video sampling feature from YouTube Shorts aims to popularize the service. Also, it is an answer to TikTok’s popular Stitch feature. Through this feature, ...

Because YouTube Shorts are designed to be quick, on-the-go content, creating the videos is relatively simple. YouTube breaks it down into six easy steps: 1.

Much like its rival alternatives from TikTok, Snapchat, and Instagram, YouTube Shorts focuses on delivering an endless stream of content in a vertical feed. Similar to the standalone YouTube web ...

YouTube, a TikTok rival since 2020, ... “From 3/31/2025 onward, you’ll start to see the new Shorts views metric applied wherever Shorts views are shown on YouTube.

YouTube will soon count Shorts views using the same method as TikTok and Instagram. Starting March 31st, YouTube will display the number of times a Short starts to play or replay, ...

Courtesy YouTube. YouTube Shorts are short-form videos with a maximum length of 60 seconds on the popular YouTube platform, specifically designed for mobile viewing.They were introduced to compete ...

Like them or hate them, YouTube Shorts are here to stay. If they wish they weren't constantly popping up on your feed, you can do a few things to weaken their pull on your already declining ...