Red used to be the scariest color. Why did that change? Climate. How purple came to be a scarier color than red on the Air Quality Index. June 28, 2023 4:20 PM ET. Heard on All Things Considered.

Yeti’s new Rescue Red color spans a bunch of products. Make sure to check out these additional options in Rescue Red. 27L Backpack for $230; 18 Soft Cooler for $300; Wine Chiller for $70; ...

What is the unexpected red theory in design? Learn why adding red to your home decor works and how to use this color effectively in your next interior project.