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While generative AI has thrown gasoline on the fire of ad fraud, it also provides tools we need to fight back more ...

Overall, the US job market remains resilient. The national unemployment rate stands at just 4.2% and the economy has added ...

Practices, Policies, Problems and Remedies conference at LCC in July 2025 at LCC, we spoke with Jonathan Hardy about branded content, global regulation, and why public interest must be at the centre ...

It is a marketer’s folly to overplay how rational our decision-making really is. System1’s Andrew Tindall argues that the ...

While digital privacy might not be the default these days, there are people who take their privacy very seriously. Here's ...

From billboards in Free Fire to branded character skins in BGMI (Battlegrounds Mobile India), in-game advertising is now a ...

Influencer marketing has become a powerful tool for customer acquisition across various industries. We asked experts to share ...

Explore practical solutions to marketing burnout by reconnecting with purpose, controlling inputs, and nurturing creativity ...

Discover how AI agents from OpenAI & Meta are set to revolutionize industries by 2025, unlocking multi-billion-dollar revenue ...

Sam Altman once framed artificial intelligence as a tool for a globalist utopia. Now OpenAI is trained on upholding American ...

Key Takeaways Meta’s platforms are being exploited by scammers through deceptive ads featuring deepfakes and false ...