STATEN ISLAND, N.Y. -- In an attempt to “disrupt the global fitness and activewear industry … in service of all women ...

The sportswear brand is partnering with the powerhouse influencer – and it could give them access to a whole new demographic ...

Jogging is not what made Kim Kardashian famous. No matter. The star of reality-TV promo vehicle Keeping up with the Kardashians has scored a major partnership for her Skims underwear and “athleisure” ...

Nike unveiled its first Super Bowl commercial since 1998 during Sunday’s NFL broadcast. Created by Wieden+Kennedy Portland, ...

Everything you need to know about Nike and SKIMS from Kim Kardashian, who have agreed to a longterm partnership.

Tiger Woods' Sun Day Red brand unveiled its first brand ambassador, who turned out not to be who it was rumored to be.

Grammy award-winning global superstar, Tyla, has secured an endorsement deal with Nike.

First of all, there was the confirmation of a piece of news that had been foreshadowed by a mysterious post on X.

David Yurman, America's foremost luxury jewelry brand, is pleased to announce Mexican actress and singer Eiza González as its newest global ambassador ...

The startup sportswear brand XX-XY Athletics is eager to add star talent and go viral on social media in 2025 after a huge first year.

Tiger Woods' clothing brand has announced their first brand ambassador, with 2024 Korn Ferry Tour Rookie of the Year, Karl ...