As of noon yesterday, the White House has adopted a new logo that will appear everywhere from the administration’s website to official letterheads and the backdrop of press briefings. And, for a ...

The logo is set on a black background with no outline shape. The white type reads, “THE OFFICE OF BARACK AND MICHELLE OBAMA” under a white presidential-looking eagle.

The front door of the White House is on the north facade, so the logo symbolizes that the White House is accessible—the people’s house. [Image: WhiteHouse.gov] [Images: courtesy Hoefler & Co.] ...