But, according to online bulk candy store CandyStore.com, the more kid-friendly candy conversation hearts have taken over as the nation's most popular Valentine's Day candy.

Ok, let’s focus on these Quick DIY White Chocolate Valentine’s Day Candy Hearts I made them with white chocolate melts and not those cheaper candy wafers so they are really tasty.

Valentine’s Day sweets make up only about 3 percent of candy sales, and it would be easy to dismiss conversation hearts as mere currency for grade school crushes.