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The tie-ups put the spotlight on CTV and first-party data as the e-commerce giant’s advertising offering grows at a faster ...
The fact that the programs are repeatedly referred to, in press materials, as “always-on” (a term pulled straight from Marketing Land) makes it clear that this is less of a rewards program and more of ...
The trend of microdramas, a storyline broken up into scores of short form videos, is poised to reshape Indian content ...
The screen flickers to life, and suddenly you’re there—not in your living room, but at a sleek casino table, its green felt glowing under soft lights. A real dealer, dressed in a crisp vest, smiles ...
According to Bloomberg's Mark Gurman, the on-going bane of Apple 's secrecy policies, Apple is not only planning to redesign ...
YouTube commercials are about to get more frustrating as the company announced its plans to bring unskippable 30-second ads when watching content on a TV. During its YouTube Brandcast event ...
In a major visibility push, FLOKI has signed a sweeping media partnership with New to The Street, a leading multi-platform ...
Talk shows are as old as TV and sidekicks have been an important ingredient since the beginning, here are some of the best ...
Many major companies had pulled their ads off Fuji TV after the network's tepid response to allegations that celebrity Masahiro Nakai had sexually assaulted a company female announcer. In January ...
AJ Francis nearly pioneered a groundbreaking and interesting business model for TNA. A recent thread on Twitter/X by former ...
Young Democrats launch primary challenges against senior incumbents in Congress, arguing that the party has an "inability to ...
Alabama baseball's Justin Lebron is one of the SECs home run leaders. Here's how that happened for a 140-pound kid who hit ...
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