Several years ago a few of us editors here at Forbes received a promotional mailing for one of those hot stock reports with a write up on a little known penny stock called True Religion Jeans (TRLG).

The new face of True Religion opens up about ... I'm probably gonna go with the light wash. And if I'm wearing popping colors, probably dark wash." "A tight pair of jeans that hug the butt real ...

“I wanted nothing more than a pair of bedazzled True Religion jeans ... dry clean-only dark wash flares with a back pocket featuring a sequined horse. A few years earlier, for spring/summer 1999, Tom ...