Some mass toy manufacturers are moving away from plastic packaging, including Hasbro, which plans to phase out plastic boxes by 2022. But reuse goes a step farther.

The largest toy manufacturers, Hasbro, Mattel, Lego, and MGA Entertainment, have promised to switch to plant-based or recycled plastics, and to reduce packaging waste. Hasbro has pledged to phase ...

From band-aids that project videos of your favorite characters to Legos that let you see how all the bricks look put together, marketers are putting technology to the test on product packaging.

Toy makers that serve retail giants like Walmart (WMT.N), Target (TGT.N) and Amazon (AMZN.O) are reducing the number of ...

Many toy manufacturers are making kids' toys out of re-useable materials and the packaging is becoming more recyclable. “Going green in the toy industry is no longer a trend, it is a reality.

The overall winner of Best Illusion of the Year was The Static Spin by Saleeta Qadir and Bernhard Egger of Germany. The ...

So, we turned to an expert. Mr. CHRIS BYRNE (Toy Reviewer, Timetoplaymag.com): Bigger is better, more is more. STANDEN: Chris Burn runs the toy review Web site, timetoplaymag.com.

And on the box it reads, "Time for yoga and a smoothie!" The toy also has an audio chip that says this, among other phrases. More like "dirty diapers and screaming babies," Gerber said with a laugh.

Because trying to open a toy is not just maddening but dangerous: More Americans are injured by packaging than are hurt in skateboard accidents - 220,000 a year, according to government figures.