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Howard White, a Nike veteran and founding father of the Jordan Brand now serving as its senior vice president, was in the room in 1984 with untested NBA rookie Michael Jordan to meet with Nike at ...
is now president of the Nike brand, while footwear vice president Phil McCartney has been named chief innovation, design and product officer. Tom Clarke, a strategic adviser to the CEO ...
has been promoted to president of Nike brand, responsible for “obsessing and serving consumers” across all sports and driving future growth for the Nike brand. Montagne has worked at Nike for ...
Brand execs are always blind-sided when ad campaigns blow up in their faces, but the pain is usually self-inflicted. What’s a Chief Marketing Officer to do? As if Nike didn’t have enough ...
Three big names dominate the space: Skechers, New Balance, and Nike. Each brand promises comfort, performance, and style—but depending on your needs, one might clearly outshine the others.
Nike is facing renewed scrutiny after independent filmmaker Natalie Jasmine Harris accused the brand of co-opting the visual style and storytelling of her Sundance short film, Grace, in a recent ...
As part of a reorganization, Amy Montagne will now lead the Nike brand, while 26-year veteran Heidi O’Neill is retiring. Just two years after shuffling its executive structure, Nike is at it ...
Heidi O’Neill, a 26-year Nike veteran, will leave her job as president of consumer, product and brand, arguably the company’s No. 2 job. She oversaw product creation, marketing and how Nike ...
Nike appears to be making a strong push for the women's lifestyle and athleisure market, and their collaboration with Kim Kardashian's Skims brand is a direct appeal to shoppers in that area.
Elliott Hill, President and CEO, NIKE, Inc. and Heidi O’Neill, President of Consumer, Product, and Brand, have decided the Consumer, Product, and Brand leadership will now be divided into three ...
Hill spent some time discussing the Chinese market, and with the intense competition there, Nike sales were down 15% there in Q3. However, it's still the top-selling brand there, like it is in the ...
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Amy Montagne Named Nike Brand President, Heidi O'Neill to Retire as the Swoosh Makes More Big Management ChangesAs a result of this move, Amy Montagne, previously the vice president and general manager of global women's, has been promoted to president of Nike brand, responsible for "obsessing and serving ...
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