Swiss watches may increase prices due to a new 31% tariff by the US, analysts say. Rolex, a leading Swiss brand, faces challenges in offsetting these increased costs. The tariffs, imposed by ...

With Rolex raising its prices annually, buyers may seek more affordable luxury watch alternatives. Watch and style experts recommend brands such as Longines, Tissot, and Omega for quality timepieces.

Chronometric precision characterized the wristwatches even then. Having moved to Geneva, Wilsdorf registered Rolex in the Swiss Commercial Register in 1920 and became the sole owner of the company.

Luxury Swiss watchmaker has debuted a brand new watch ... and brings together watchmakers and enthusiasts from all over the world. Federer and Rolex announced the release through a new video ...

Earlier this month, a few leaked images revealed what has become a statistical rarity – an all-new watch series by Rolex. Now, it appears that the arrival of the much-awaited Rolex Land-Dweller ...

While new Swiss watches will face steep price increases — a $10,000 Rolex could rise to more than $14,000 with tariffs and taxes, depending on each state — the pre-owned market is seeing an ...