As part of the rebrand, Instamart has introduced a fresh blue as its primary colour which is meant to represent speed, trust, and reliability while keeping the familiar Swiggy ‘S-pin’ logo to ...

simultaneously integrating it with Swiggy’s main app. Under the rebranding, Instamart has also unveiled a fresh logo, which contains the Swiggy “S-Pin” icon as a “subtle tribute to the ...

Quick commerce platform Instamart has dropped parent Swiggy from its name, in a strategic move aimed at carving a standalone brand identity. Instamart has unveiled a fresh logo, which contains the ...

In a branding overhaul, Swiggy’s quick commerce vertical Instamart has dropped its parent company’s name and logo from its identity across platforms, signalling a shift towards establishing ...

Instamart, India's pioneering quick commerce platform, unveils a refreshed brand identity, marking its evolution from a Swiggy sub-brand to a standalone entity. The platform, now serving millions ...

This strategic shift reflects Instamart's growth beyond groceries and food delivery, aiming to become a standalone brand with its own loyal user base. The new logo incorporates Swiggy's 'S-Pin' as ...

Quick commerce platform Instamart has dropped parent Swiggy from its name, in a strategic move aimed at carving a standalone brand identity. The move comes days after rival Zomato, which also owns ...

To up the convenience, Swiggy Instamart has set up a life-sized installation of its signature S-pin logo, doubling as an easy-to-spot meeting point. Visitors can simply scan the QR code at the ...

IPO-bound food tech major Swiggy expects Instamart, its quick commerce arm, to soon outpace its core food delivery business as demand for instant convenience grows in India’s cities. At a press ...