Subliminal advertising -- placing fleeting or hidden images in commercial content in the hopes that viewers will process them unconsciously -- doesn't work. Recent research suggests that consumers do ...

Subliminal messaging was born in a New Jersey movie theater in the summer of 1957. During the Academy Award-winning film "Picnic," market researcher James Vicary flashed advertisements on the screen ...

Alarming new research suggests that AI models can pick up "subliminal" patterns in training data generated by another AI that can make their behavior unimaginably more dangerous, The Verge reports.

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Hidden messages that promote products in films once caused a moral panic. But is the much-feared technique really effective? The BBC's Phil Tinline helped devise an experiment to find out. On 12 ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now A new study by Anthropic shows that ...

The popular notion of subliminal information is that it streams into an unguarded mind, unchecked and unprocessed. However, neurobiologists' experiments are now revealing that the brain does ...

Subliminal messaging was first popularised by the infamous “Eat Popcorn” experiments in 1956. The aim of subliminal messages in video is to briefly flash a message on top of a video for such a short ...

When branch davidian sect members hunkered down in their Waco compound last year and threatened to commit suicide, the FBI turned to an unlikely source. Experts from the FBI Counter-Terrorism Center ...

Twenty-five years ago today, a judge ruled that heavy-metal trendsetters Judas Priest were not liable for the deaths of two young men who cited the band’s music as the reason they killed themselves.

Alarming new research suggests that AI models can pick up “subliminal” patterns in training data generated by another AI that can make their behavior unimaginably more dangerous, The Verge reports.