The ads are the first of their kind for the website, enabling brands to connect with more audiences. Yelp’s new Spotlight Ads provide brands with the ability to promote 7-30 second videos or ...

Site visitors have begun to see full-page ads serve up on the pages when clicking on a link that leads to the sweepstakes page. Most recently, these ads were from Walmart and the music group AC/DC.

The ad industry is railing against online publishers that get visitors largely by advertising clickbait headlines around the web, then turn a profit by serving a barrage of ads to anyone who bites ...