7UP®, a beverage brand under PepsiCo, has launched its first sonic logo in India as part of a broader effort to create a multisensory brand experience. India, one of the key markets for 7UP ...

Sega president Shuji Utsumi, who previously worked on the original PlayStation and was responsible for Disney and Square Enix joining forces for Kingdom Hearts, says he wants to be remembered for ...

Remasters and remakes are arguably more popular than ever--in video games and even movies--but Sega doesn't sound too keen to revisit the Sonic Adventure series.

PepsiCo's 7UP unveils an AI-powered musical logo designed to enhance emotional connection and brand recall across its physical and digital consumer touchpoints ...

Sonic the Hedgehog put the Genesis on the map as the system to have, it initiated the Console Wars between Sega and Nintendo, and it put the company on the map as one of the foremost names in video ...

Nintendo Switch Online + Expansion Pack added four new Sega Genesis games in June 2022, including Mega Man: The Wily Wars.

Sonic Mania Sega! If you didn’t sing that, then strap in for a trip down memory lane. That name held as much weight as Microsoft and Sony do now, and it still does for those that remember.