How social media will fit into your marketing strategy Whether (and where) your audience expects to find your content on social media Whether there is already a UB account devoted to providing similar ...

Social media is the cornerstone of many modern businesses' marketing strategies. Facebook, Twitter, Instagram, Pinterest, LinkedIn and other platforms have become a multi-faceted tool for brands ...

According to LinkedIn, only 3% of employees share company content with their community, yet they’re responsible for a 30% increase in social actions (likes, comments and shares) of the content ...

Here's a step-by-step guide to creating an effective social media strategy to level up your Web 2.0 and prepare for Web3.

Why Social Media Strategy Matters Communications Priorities Content Buckets Content Posting Scheduling and Planning Suggested Steps for Managing a Michigan Tech OSA Why Social Media Strategy Matters ...