Social media is no longer just a branding tool, it’s a core part of customer acquisition, engagement and sales. As ...

With no team to delegate to and limited time and budget, every decision has to resonate, and every dollar spent has to count.

Brand safety fears are misguided, according to leading Sky and BBC executives. Marketers have been accused of favouring risky ...

Genie Business, powered by Dialog Finance PLC, has been announced as the title sponsor of the Loku Business Social Media ...

Studies suggest that up to 95 percent of youth ages 13–17 use a social media platform, with many reporting constant use.

Key Takeaways Traditional marketing education costs $50,000 but these channels deliver superior results at zero financial ...

Moonpig plans to keep the marketing “drumbeat” going by becoming “more creative”, as the focus on brand partnerships, social ...

ARTIFICIAL INTELLIGENCE Artificial Intelligence, or AI, has become one of the most important technologies of our time. From ...

Downtown business owners can enhance their online presence at a free social media workshop by Laredo Main Street on Tuesday ...

Here are seven key digital marketing lessons for small businesses in Florida.

According to marketing intelligence platform Ahrefs, over 50% of businesses don’t optimize for local searches. However, 76% ...

Social media marketing uses social media and social networks—like Facebook, X (formerly Twitter), and Instagram—to market products and services, engage with existing customers, and reach new ones.