The food categories with the most posts and reach were fast food restaurants with 60.5% of posts and 58.1% of total reach, and sugar-sweetened beverages with 29.3% of posts and 37.9% of total reach.

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Normalizing junk food: The frequency and reach of posts related to food and beverage brands on social media. PLOS Digital Health, 2024; 3 (10): e0000630 DOI: 10.1371/journal.pdig.0000630 ...