Today, social media success is so much more than measuring your likes, comments and shares. It’s about looking at the real return on investment of your strategy and tactics. With the new year ...

It’d help to have a plan. We’ve shared before about different parts of a social media marketing plan— the data and research and personal experience behind what works on social media.

1. Develop a social media marketing plan Without a plan, your social activity runs the risk of turning off customers instead of tuning them in, derailing corporate objectives, and tarnishing your ...

Planning a social media marketing strategy can be a complicated and time-consuming process. Here's how to better plan your social media strategy with one of these top social media tools so that ...

With over 3.2 billion social media users globally, it's not surprising that B2B marketers are increasingly focusing on social media marketing. It's quite likely your customers are on social media ...

Choose the marketing dropbox and choose the 30 day social media marketing plan. Type your business name and business type and it will give you 30 days worth of posts, hashtags and image suggestions.

TikTok, Instagram, and X posts are familiar sights in text conversations, news articles, and even Slack messages. Soon, ...

Related: Social-Media Marketing Is Not Dead: 10 Companies That Are Still Rocking It 3. Discussion engagement Discussion can attract more people to your brand and keep them there for the long term.