Pinterest Remains a Key Player in the Social Media Advertising Space
Pinterest’s balance sheet remains strong. The firm carries more than $2.5 billion in cash without any debt. Further, with the business generating positive free cash flows (which we expect to grow), we ...
Best logo design tools: How to reflect brand values and appeal to your target audience
How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...
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Consumers are more likely to share data when brands offer value-driven experiences: Wavemaker’s Sairam Ranganathan
Sairam Ranganathan of Wavemaker India unpacks how the agency is integrating AI with human creativity to enhance performance ...
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How To Integrate Social Proof Into Your Content to Increase Customer Trust and Sales
You are browsing for a product online. You find the perfect fit, but something stops you from hitting “Buy Now.” Just ...
Looking for a side hustle?… 50 ways to boost your income by earning extra cash – without even leaving your home
WHETHER it’s getting paid to watch telly or making money from shopping, there are loads of legit ways to earn extra cash from ...
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Social media toolkit co-developed by Aston University researcher launched to support young women with body image
A media literacy toolkit, created to support young women struggling with body image, has been officially launched in ...
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Media Effectiveness: How CMOs Can Get CFOs to See Marketing as a Value Driver
Here are practical tips and tools that have proven effective in enhancing marketing strategies and demonstrating true ...
9 creative campaigns to know about today
Among the notable campaigns for Feb. 7: more Super Bowl spots along with new campaigns for Bayer, Johnnie Walker, On and PETA ...