As digital dominance continues to reshape the advertising sector, a pivotal shift towards online media is underway. Statista forecasts that by ...

We Are Social, the socially-led creative agency, and Meltwater, a global leader in social and media intelligence, have ...

Digital advertising on social media platforms has undergone a transformation owing to the inclusion of technological ...

It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an ...

In social media videos, purple mascot Grimace visits Ancestry.com and discovers a connection to his Irish uncle.

Within the digital landscape, social media ad spend has increased to $243 billion, a 15% rise year-on-year. And brands’ continued interest in influencer marketing is clear, with a 14% increase in ...

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

Just two months ago, a red ribbon tied to a piece of luggage only meant one thing: your bag wouldn’t get lost in the sea of identical suitcases at baggage claim. That was a simpler time. Thanks to ...

Thanks to a labor-law loophole, Oobah Butler’s new clothing line was largely designed by unpaid children. “It made people ...

Last year a BBC investigation found Bartlett was amplifying harmful health misinformation on his number-one ranked podcast ...