News

TikTok, Instagram, and X posts are familiar sights in text conversations, news articles, and even Slack messages. Soon, ...
The Advertiser Permit, which comes into effect in three months, will regulate advertising activity for transparency and ...
Though his viral social media campaign has echoes of Kamala Harris’ own meme-filled presidential run, analysts say Mamdani’s exhibited key differences that helped usher him to an apparent victory.
For brands aiming to build deeper customer relationships, responding to emotional feedback in real time is becoming a ...
Democrats are grappling with how to up their game on social media following an election cycle where they acknowledged they were trounced by Republicans on platforms like X, Instagram, and ...
American Eagle’s Sydney Sweeney campaign didn’t just add $200 million to the company’s market cap overnight. It reminded us ...
Strategies for global and local campaigns, how the Paramount-Skydance merger is changing media, LVMH slips where it counts.
Leveraging social media and influencers in digital campaigns is a strategy that has taken the marketing world by storm.
Social media could emerge as a critical instrument in British politicians’ toolbox if the U.K. gives voting rights to 16-year ...
Though his viral social media campaign has echoes of Kamala Harris’ own meme-filled presidential run, analysts say Mamdani’s exhibited key differences that helped usher him to an apparent victory.