A business plan helps map out the direction for your small business and a well-executed marketing plan helps you understand how to get there. By providing detailed steps on ways to create brand ...

Small business marketing today typically focuses on establishing a strong online presence, but your options aren't limited to just the web. Figuring out how to best reach new customers, connect ...

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Freshsales by Freshworks: For small businesses working on a tight budget, Freshsales’ Growth plan is free and allows for up to three CRM users. It includes solid features, such as personalized ...

The difference between a flourishing business and a floundering business often comes down to an effective marketing campaign. This is especially true for small businesses. Every successful ...

In a survey by email marketing firm Constant Contact, 51 percent of small business owners said they believe social media marketing and email marketing have the biggest impact on their holiday goals.

With the sheer number of available channels and tactics, small business owners may find it overwhelming to navigate the digital marketing landscape, especially if they don’t have a marketing ...

To add an extra layer of protection, use a trusted security solution like Bitdefender Ultimate Small Business Security. It ...

Digital marketing software can make it easier for small businesses to engage their target audience through email, social media and other digital marketing channels. Many, or all, of the products ...

A business plan is a document that explains what a company’s objectives are and how it will achieve them. It can address marketing, financial, and operational objectives.

Learn why small businesses use HubSpot, what it offers, pricing plans, and security best practices to protect your data.