These videos helped push the song further into gaming and meme culture, making it a favorite for fan edits across platforms.

After initially mocking it, TikTokers started parodying the song and turning it into rock and pop anthems. "I wanna be your sigma" parodies are the best meme of 2023, bridging generations like ...

Over the last few years, wolf memes have become increasingly popular among Gen Zers. The latest TikTok obsession involves users and brands roleplaying as "alpha wolves." The meme also has a ...

Squidward from SpongeBob becoming a viral meme isn’t exactly new ... In its original form, ‘What the sigma”’ was a voice memo. It was posted by TikToker @lawfreeza on March 4.