How AI changes online shopping, Kimmel is back on the air, Cracker Barrel expects to lose traffic after rebrand issues.
Performance marketing agency, Marketing Maven, announced today that its CEO and President, Lindsey Carnett, will be the ...
Retail’s next battle is checkout. Sephora and Condé Nast are betting on creator storefronts turning influencers into ...
TikTok Shop hasn’t just evolved the way consumers buy beauty products — it has also propelled a new subset of influencers into the mainstream. Hair care influencer Danielle Athena, for instance, was ...
In an ecosystem where direct linking in feed posts isn’t allowed, Instagram influencers, particularly in fashion and activewear, have developed a sophisticated, multi-channel strategy to convert ...
BUZZ BOMB™ engages three specialized fitness influencers to grow the brand The influencers have hundreds of ...
And comedian Jack Whitehall also uses email lists for his comedy tour announcements, cutting out the middleman and keeping ...
Star power remains, but influencer marketing is giving brand campaigns a new kind of sparkle this festive season ...
Capital One COF has settled a lawsuit by social media creators who claimed that the bank’s free browser extension deprived ...
The credit card giant has reached an agreement to settle a class-action lawsuit involving its coupon-finding browser ...
In a two-week-long auction at Lexington’s Keeneland Yearling Sale, more than 3,000 horses sold, totaling more than $530 ...