The new logo of SBI set to be unrolled this week brings many changes with it. Gone is the long form State Bank of India. Gone too is the tagline that’s accompanied its logo: ‘The banker to ...

From April 1, five associate banks of State Bank of India (SBI) will be sporting the SBI signage and logo, with its iconic keyhole set against a navy blue backdrop.

SBI General Insurance has announced the launch of its new corporate brand identity with redesigned logo and the tagline ‘Suraksha aur Bharosa dono’.