If you see a zebra on the loose, don't call Brantley Gilbert. While the country singer does own a zebra, his was not the one ...

A Rolex Daytona is basically a Lambo for your wrist; it’s shiny, sexy, and heavily associated with speed. Due to its whopping resale value, huge demand, and tightly controlled supply ...

My reward for reaching that milestone would be buying my first Rolex watch for $14,000. Some don't understand the lavish purchase, but I see it as a visual representation of my success.

Rolex is famously known as one of the most conservative watch brands in the industry – and rightfully so. Its steady hand on the wheel is at least partially responsible for the Crown routinely ...

It takes Rolex five to seven years to create a new watch model, I just learned. It’s March 24 and I’m sitting in the Geneva headquarters of the most important watchmaker in the world ...

Swiss watches may increase prices due to a new 31% tariff by the US, analysts say. Rolex, a leading Swiss brand, faces challenges in offsetting these increased costs. The tariffs, imposed by ...

Rolex reveals all-new Land-Dweller model at Watches and Wonders 2025, complete with new honeycomb dial design. The company used the show to announce new variants of its GMT-Master II, Datejust ...

this year’s Watches & Wonders is shaping up to be one of the most exciting for Rolex collectors and enthusiasts alike. (Photo by Dan Kitwood/Getty Images) Every year at Watches & Wonders ...

No, not for the Daytona 500. It's the Rolex 24! The Rolex 24 at Daytona revs the engine on the year of auto racing in the "Birthplace of Racing." Can't catch the beginning of the race Saturday?

Here, grab a Rolex 24 schedule. With all the racing going on the next four days at Daytona International Speedway, you might need one to keep track. The 24 Hours of Daytona race headlines the week.

Article continues below ADVERTISEMENT The 25 year old Rolex Oyster, still clasped to his wrist with its stainless steel strap, had been submerged for over a week. However, when detectives were at ...

The 2025 racing season at Daytona International Speedway will kick off with its annual sports car extravaganza — the 63rd running of the Rolex 24 at Daytona. The Roar Before the Rolex test session ...