This coming week brings the event that first put the International in Daytona International Speedway. It’s known as the Rolex 24 at Daytona, and has been since 1992, which is the longest stretch ...

No, not for the Daytona 500. It's the Rolex 24! The Rolex 24 at Daytona revs the engine on the year of auto racing in the ...

Porsche Penske Motorsport is poised for its second consecutive overall victory in the Rolex 24 at Daytona with BMW' in hot pursuit with one hour remaining in the sports car endurance classic.

I walked into to four Rolex authorized dealers in Manhattan, asked about buying a new Daytona, and was universally shot down and offered no hope. Three of the Rolex salespeople I spoke with said ...

The Rolex 24 at Daytona features more than 200 of the best drivers in the world, including 14 former Formula 1 stars. But the one driver they all want to see at Daytona International Speedway is ...

The 2025 Rolex 24 at Daytona International Speedway will kick off the year at the World Center of Racing with a typically rich tapestry of sports cars in fresh storylines. Past winners of the IMSA ...

One of the best races on American soil is happening this weekend: the 2025 Rolex 24 at Daytona. A burgeoning and star-studded IMSA GTP class, an ultra-competitive GTD Pro class, and the always ...

The prestige of the Rolex 24 at Daytona is rooted in its 63-year history as a mecca of motorsports, and that reputation will be reaffirmed on the 12-turn, 3.56-mile road course in 2025.

A unique Rolex Cosmograph Daytona will be one of the highlights of Sotheby’s Important Watches auction in Geneva on May 11. The 1999 Cosmograph Daytona, Ref.16516, in platinum with a diamond-set ...

Most point to the release of the “Rainbow” Daytona in 2012 as the starting point for this trend, but Rolex’s experimentation with multi-hued gems actually goes back much further. The proof?

Porsche Penske Motorsport is poised for its second consecutive overall victory in the Rolex 24 at Daytona with BMW’ in hot pursuit with one hour remaining in the sports car endurance classic. Matt ...