In the lawsuit, snack food maker Mondelez displayed side-by-side photos of their products next to Aldi's store-brand cookies ...

Ad-supported television made up 72% of all TV viewing in the first quarter of 2025, according to Nielsen’s newly announced Ad-Supported Gauge. Thursday marked the launch of the audience measurement ...

Nielsen has expanded its TV viewership measurement reports for broadcast, cable and streaming with the launch of the Ad-Supported Gauge. The new insights, which are being released on a quarterly ...

In the first quarter of 2025, 72.4% of all total day TV viewing (linear TV and streaming) was on ad-supported platforms -- with 27.6% on ad-free platforms, Nielsen says. Breaking this down further ...

TV companies like Disney and Paramount will try to reclaim the spotlight with tech and sports. But ad buyers want flexibility amid economic uncertainty, which benefits platforms like YouTube.

The $400,000 ad buy includes purchases on network and cable television, radio and digital platforms, according to a news release. It makes him the first person to launch TV ads in Iowa's ...

Check out the list of top grocery deals at multiple Raleigh, NC area stores this week! These deals are valid May 28-June 3, ...

This week, I attended events by Amazon, Disney, NBCUniversal, and other streaming and network giants in New York, where they made their biggest pitches of the year to ad buyers. The TV upfronts ...