From fintech disruptors in Mumbai to D2C brands in Dubai, the smartest challengers are not just optimizing for clicks — they ...

Adtech platform Kargo released a case study on its partnership with analytics provider DISQO for a multi-platform digital campaign for snack brand Nature's Bakery along with agency of record, Apollo ...

How many times have you added a consumer product to your virtual cart only to get distracted, hesitate, or simply exit out of the window? And how many times have you seen an ad for the very same ...

Online, it can take numerous impressions to make the equivalent of a first impression in the physical world, which is why online marketers have been so taken by remarketing and retargeting.

Ashley Harwood began her real estate career in 2013 and built a six-figure business as a solo agent before launching Move Over Extroverts, her coaching company for introverted agents, in 2018. She is ...

Discover how digital marketing for architects boosts visibility, attracts clients, and strengthens your brand with SEO, ...

The Center for Disease Control and Prevention's "Tips From Former Smokers" ads are set to stop at the end of September. For 13 years, these tough and honest commercials told real stories about the ...

Nikole Killion is a CBS News congressional correspondent based in Washington D.C., who has covered some of the biggest stories on Capitol Hill since 2021. Killion has also served a key role in CBS ...

Xiaomi is the third-largest smartphone company with a market share of more than 10%, which means millions of users have to see those pesky ads that appear frequently, disturbing the user experience.

Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have ...

Strongbow and Jägermeister have withdrawn social media ads after the advertising watchdog ruled against the way the brands presented their alcoholic drinks. The Advertising Standards Authority (ASA) ...

New Jersey gubernatorial candidates Jack Ciattarelli and Rep. Mikie Sherrill (D) have both released their first general election television ads for the state’s upcoming governor’s race. Ciattarelli, ...