CSO Insights first presented our Sales Relationship/Process (SRP) Matrix™ in 2007 and we have been tracking its key metrics for the past eight years. The SRP Matrix serves as a framework for firms to ...

President, Sales Xceleration, leading the organization which focuses on helping small to mid-size businesses get their sales back on track. At its core, selling is about turning leads into prospects ...

Every business goes through a similar series of steps to make a sale. Understanding how the sales process works will help you maintain a consistent approach to turning leads into customers.

President of Sales Xceleration, leading the organization to focus on helping small to mid-sized businesses get their sales back on track. In many organizations, marketing and sales departments have ...

The martech explosion continues and as it does it's bringing sales and marketing teams closer. Here's why. For decades, sales and marketing departments have been famously disconnected. Historically, ...

Technology should empower you — not distract you. Here are 5 tools that can help you increase sales, and how to use them. I’ve developed many sales processes across multiple product categories, and ...

The performance of a retailer's sales force has obvious implications for the firm's profitability. Less obvious, but still significant, is the impact of sales force turnover on the retailer's level of ...