Available to the impulse channel from July, Red Bull is helping retailers to communicate value to their shoppers with two new ...

Rolling out in the impulse channel this month, Red Bull is aiming to communicate value to shoppers with two new price-marked ...

Last year, Nairobi witnessed pure chaos… the good kind. Imagine Uhuru Park transformed into a downhill battleground. Selected teams were called to the ultimate challenge: be creative and they ...

MyBroadband compared prices of groceries and fast-moving consumer goods on Amazon.co.za with Checkers, Pick n Pay, and ...

This Red Bull drinker clearly has energy to burn. A Swiss woman’s intense passion for the popular energy drink has gone viral after she reportedly got the can’s barcode tattooed on her skin ...

Christian Horner has revealed Red Bull spoke with the FIA ahead of the Canadian Grand Prix about concerns over Max Verstappen being targeted by his F1 rivals.

For over two decades, Red Bull has offered a platform for dancefloor innovators, from producers to DJs, shaping modern club culture. Red Bull B2B is the latest chapter in a long tradition of ...

Chalerm Yoovidhya, heir to the Red Bull energy drink fortune, has transferred his 2% stake in the company, valued at around US$1.1 billion, to a Geneva-based trust company.

Energy drinks with taurine Energy drinks typically have around 750 mg of taurine per 8-ounce serving. Red Bull comes in 8.4-ounce and 12-ounce cans, and Celsius comes in 12-ounce cans, for example.

US researchers have found that taurine, an amino acid often added to energy drinks such as Red Bull and Celsius, can act as a fuel source for leukemia cancer cells, which develop in bone marrow.