The $4.4 billion cash price amounts to $3.95 billion excluding tax, or 8.2 times Epsilon's 2018 earnings before interest, tax, depreciation and amortization (EBITDA), Publicis said.

Dive Brief: Publicis Groupe has acquired identity solutions firm Lotame, according to a press release. Financial terms of the transaction, which is subject to customary closing conditions, were not ...

The logo of Publicis group is seen at the high profile startups and high tech leaders gathering, Viva Tech,in Paris, France May 16, 2019. REUTERS/Charles Platiau/File Photo Purchase Licensing Rights ...

One-third of Publicis Group’s revenue comes from its data and tech business, which includes Epsilon and Publicis Sapient. In the first quarter, Epsilon grew 10% and Publicis Sapient grew 11%.

Publicis Groupe [Euronext Paris FR0000130577, CAC 40] today announced that it has entered into an agreement to acquire Lotame, the world’s leading independent identity solution, in an update on ...

So yes, it’s worth it.” Publicis’ 10% net revenue increase and 7.1% organic growth increase in the quarter were driven by all of its operations, Sadoun said, with media and creative services growing ...

Publicis Groupe’s Epsilon is partnering with The Trade Desk to unite their respective personalized identifiers. The Trade Desk, the demand-side platform and its Unified ID 2.0 initiative, has ...

Publicis will pay $4.4 billion to acquire Alliance Data's Epsilon marketing unit, the French advertising group said on Sunday, expanding its digital business and North American footprint.