The evolution of online advertising and search has raised important questions about trust, privacy, and continued relevance of traditional performance methods across digital. Shoppable video content ...

Bloomberg is pitching brands on reach and contextual relevance with its latest contextual ad product, AdService, which ...

We recently compiled a list of the 10 AI News Updates Making Waves on Wall Street. In this article, we are going to take a ...

Union Budget's emphasis on digital infrastructure, AI innovation, and 5G expansion was welcomed by Bhavesh Talreja, Founder and CEO, Globale Media.

Keith Arrowsmith, Global Marketing Director at Onetag, discusses supply-side curation’s benefits for all parties in the programmatic supply path – and helps clarify misconceptions that remain as we he ...

Sustainability initiatives must resonate with consumers, who increasingly demand transparency in environmental practices.

Piero Pavone, CEO at Preciso, fills us in on the rise of native advertising and some of the latest adtech innovations ...

A third of women admit they're behind on doctor appointments — and anxiety is the culprit. That’s according to a new survey of 2,000 American women, which saw 33% feel ...

Following the recent launch of digital advertising on Sky Sport Now, buyers will have programmatic access to the platform’s high-value live sports inventory for the first time through Magnite. With 51 ...

You may try digital detox, such as turning off notifications ... analyze site usage, and assist in our marketing efforts.

January 23, 2025) - Revenue Arc, a growth marketing and programmatic ad-buying platform, is formally announcing the release of ARC Foresight-an innovative tool designed to identify early-stage ...

Over time, advertising agencies have expanded their services from creating and distributing ads, to an offering more akin to consultancies, moving into areas such as digital transformation ...