Mattison shared those numbers during a conversation about using AI tools to assist with the staggering volume of advertising and marketing materials that flow through Disney’s digital pipes.

Influencer marketing platform CreatorIQ collected data on the top 10 brands at the event. Influencer-driven fashion retailer Revolve took center stage at the Coachella Valley Music and Arts ...

alongside wider marketing communications activity, helped to generate the highest record of event attendance in more than 20 years. Joanne Painter, Group Managing Director at ICON, said the team ...

British Airways has launched a new campaign that turns classical statues into modern travellers. Created by Uncommon Creative Studio, ‘Statues’ highlights travel perks. Part of the ‘A British Original ...

"I think the macro will end up with more volatility on operating expenses — that's head count, that's marketing spend, that's very, very long duration projects," Eric Sheridan, in a Goldman ...

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An icon of a desk calendar. An icon of a circle with a diagonal line across. An icon of a block arrow pointing to the right. An icon of a paper envelope. An icon of the Facebook "f" mark.

Frank James’ terrifying April 2022 mass shooting on a crowded Brooklyn subway was a “direct” result of gunmaker Glock’s marketing, two victims claim in a lawsuit. Furong Hu and Zhuoxuan Ye ...

Since our founding in 2000, we've produced tens of thousands of marketing resources. (So many that even our editors have a hard time keeping up!) That's why we've set up our resource page so you can ...

If you're happy with your current CRM and related sales tools, choosing HubSpot as your email marketing tool will probably be overkill. If, on the other hand, you're looking for a single solution ...

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