BMW’s round logo is receiving its first redesign in more than two decades. The German automaker’s refreshed logo ditches the black ring for a transparent circle. The rest of it, including the ...

As you may have heard, BMW updated its logo for the first time in over two decades, and, since it’s a thing that happened in the world, some people are not happy about it. I can see both sides ...

For the 50th anniversary of the M brand, which started as BMW Motorsport, BMW will bring back a classic logo for some models as well as 50 old colors including Daytona Violet and Macao Blue. The ...

The history of BMW’s logo explained. BMW was first commercially registered in 1917, emerging from a renamed aircraft engine manufacturer. The Treaty of Versailles — signed after World War I in an ...

Home; Business; Features BMW: Burning its logo into your brain. The car company has come up with a way to sell cars by getting inside your head — literally ...

This week, BMW unveiled its new i4 sedan concept - a preview of the company's latest attempt to make a splash in the battery-electric vehicle segment - and with it, a new, flat roundel logo design ...

BMW M logo: a brief history. This logo first appeared in 1973 as the year-old BMW Motorsport division took to the track for the first time with its legendary 3.0 CSL. In 1978, ...