Southwest Airlines will introduce assigned seating for the first time on January 27th, ending its decades-long open seating policy, according to CNBC. Customers can begin booking with seat assignments ...

Here’s a breakdown of when Southwest will launch assigned seating, how the new system will work, and why so many passengers are expecting the worst.

Southwest’s historic, free-wheeling, loosey-goosey seating arrangement - along with cheap fares that once dipped as low as $19 one-way - helped win the hearts of day-tripping Texas business ...

As Southwest begins to operate with assigned seating on Jan. 27, the airline said it will also begin a new group-based boarding process. "Our customers want more choice and greater control over their ...