The same can be said of the old versus new logos. RR Auction, the auction house that sold the sign, likened the old Twitter logo to the logos of some of America’s most iconic brands.

Time marches on, as do logos for professional sports teams. Today's trend usually turns into tomorrow's afterthought. That doesn't mean we think some spectacular old logos shouldn't get another ...

What is old is new again! Per a WBD statement: “Returning the HBO brand into HBO Max will further drive the service forward and amplify the uniqueness that subscribers can expect from the offering.