How do people feel about some of the biggest logo changes of last year? Do they like the revamped version or the previous look? To find out, Visual Objects surveyed 1,000 consumers in the United ...

OpenAI just gave itself a full rebrand, complete with a new typeface, logo, and color palette, as explained to Wallpaper in an interview about the process behind the changes. You’ll have to look ...

Walmart has updated its logo for the first time in 20 years — and shoppers are seriously stunned. The retailer describes the new look as “a comprehensive brand refresh that reflects its ...

Alongside this, the change in color between the old and new logos is in order to “keep the brand fresh.” Walmart says that the refreshed brand will be rolled out across its various platforms ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...