Jaden Ishley serves customers Tuesday at Ye Old Style Inn bar in La Crosse. The bar is one of a handful in the city that still carry the Old Style beer, which was invented in La Crosse but changed ...

It’s time to turn those Old Style signs right side up and cheers its return.” A testament to the rich brewing legacy of La Crosse, the history of Old Style dates back to 1902.

LA CROSSE, Wis. — In November, the production of Old Style beer is returning to where it began — La Crosse, Wisconsin, Pabst Brewing Co. announced. Old Style is currently brewed in Milwaukee.

“I drink a can a day.” The Old Style Beer sign outside of L&M Tavern in La Crosse is still upside down as part of an inside joke from 1987, predating the sign protest during Old Style's departure.

Old Style beer, a Midwestern favorite first brewed in La Crosse in 1902, is returning to its original brewing facility for the first time since 1999.

City Brewery and Pabst Brewing Co. announced Monday that Old Style beer would once again be brewed in La Crosse for the first time in 24 years — but the ...