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PepsiCo buys viral 'healthier' soda brand Poppi

PepsiCo to buy soda brand Poppi for nearly $2B, 5 years after 'Shark Tank' appearance

Ellsworth developed Poppi – then known as Mother Beverage -- in her kitchen in 2015 because she loved soda but was tired of the way it made her feel. She mixed fruit juices with apple cider vinegar, sparkling water and prebiotics and sold the drink at farmer's markets.

TODAY on MSN · 4d

Pepsi enters the ‘healthy’ soda market, buys Poppi for $1.6 billion

On March 17, PepsiCo, Inc. announced that it had reached a deal to acquire prebiotic soda brand Poppi for a net purchase price of $1.65 billion. The move marks the soda giant’s move into healthy sodas, following headlines from another soda giant entering the space: Coca-Cola.

FoodNavigator-USA · 4d

PepsiCo buys modern soda brand Poppi for $1.95 billion in continued better-for-you push

PepsiCo tries to shake off recent market challenges with a revamped better-for-you portfolio, acquiring Siete Foods, Sabra and now Poppi.

BeverageDaily11d

How Coca-Cola creates billion dollar brands

The Coca-Cola Company now boasts 30 billion-dollar brands: from classics such as Coca-Cola and Sprite to newer winners like ...

Coca-Cola’s $700m account review is a timely test of WPP’s media model

WPP is hoping to fend off Publicis to retain the brief as the pitch nears a conclusion. Win or lose, the spotlight will be on ...

7don MSN

What Stock Market Sell-Off? These 2 Dow Jones Dividend Stocks Are Near Their All-Time Highs

Stock market volatility is back, with the S&P 500, Nasdaq Composite, and Dow Jones Industrial Average all down year to date - ...

AdExchanger8d

Sonos Says ‘Sooooo … No’; Competing For Coca-Cola’s Crown

Sonos abruptly canceled its plans for a video streaming device. The Trade Desk's Ventura operating system was counting on ...

4don MSN

PepsiCo to Acquire Soda Brand Poppi for Nearly $2 Billion

PepsiCo Inc. will acquire healthier soda brand Poppi for $1.95 billion, the Purchase, New York-based soda giant announced on Monday, confirming an earlier Bloomberg News report.

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