Nike Elite socks are great—they wick away moisture and have extra padding to keep your feet comfortable and well-protected at all times. Which makes them the perfect canvas for custom socks.

Nike unveiled their brand new Nike Hyper Elite Platinum uniform on Wednesday for eight schools and nine basketball men's and women's programs, including the Syracuse Orange, Connecticut Huskies ...

Kobe Bryant’s latest shoes include red laces in the back that showcase his recent achilles injury. In other words, the Kobe 9 is a portrait of Kobe himself. The first time you slip on a Nike ...

While technology first entered the socks realm for running and hiking, Nike unveiled its Elite series for basketball in 2007, releasing an anatomically shaped sock full of cushioning, ventilation ...