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ADWEEK on MSN
11h
Lay's Super Bowl Ad Trades All-Dressed for Farm-Grown
The Frito-Lay brand says storytelling, not tariffs, prompted the switch from a Canadian theme to a Taika Waititi heartland ...
13h
Lay’s Chooses Sweet Over Salty for Potato Chip Pitch in Super Bowl
Frito-Lay is getting ready to turn traditional notions of potato-chip advertising into mash. The snacking giant, part of ...
The Takeout on MSN
1h
Lay's Heartwarming Super Bowl Ad Has Us Looking At Our Chips In A New Light
You're about to get all warm and fuzzy about the nearest bowl of Lay's potato chips. Grab a tissue and lean into the ...
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