Amazon's gamble on YouTube megastar MrBeast has paid off, with the hit show "Beast Games" generating at least $100 million ...

MrBeast's Squid Game clone is back for a second season despite controversy and lawsuits. Like the dystopian show Squid Games ...

MrBeast is the biggest YouTube star in the world. But his real moneymaker isn’t creating viral videos — it’s selling ...

YouTube’s biggest star, MrBeast, earns more from his chocolate company than from media ventures, reports have shown. We take ...

MrBeast is currently the most-subscribed YouTuber in the world—but his biggest moneymaker isn’t content. It’s chocolate.

In the end, Amazon paid MrBeast about $100 million to produce the first season of Beast Games, one of the most expensive deals in the history of reality TV. Even so, Beast Industries wound up ...

Support-a-Creator programs boost live service games by driving engagement, sales, and retention through creator incentives.

World Cup final is set to feature a half-time show for the first time ever but organisers are being warned it could be a bad ...

The Democrats can never win on the basis of sound, reasoned arguments, so they have to find other ways to try to build the ...

Disney, Peacock and other streamers are pursuing YouTube stars for new shows. Amazon’s “Beast Games” boasts major profit and ...

WrestleMania was marketed as "The Greatest Wrestling Event of All Time" by Vince McMahon. It had the pomp and circumstance to ...