Mountain Dew is bringing back its full name amid a retro rebrand, including a vintage logo. Here's when you'll see it in stores. It’s the latest food brand to go back to its roots, ...

Mountain Dew is getting a logo and label makeover in 2025. The new design has references to the drink's past and its current outdoorsy identity.

Mountain Dew has long been marketed as an energy drink because of its sugar and caffeine content, but the new look is meant to conjure up a “different kind of energy that’s coming from the ...

Mountain Dew, which has been going by "Mtn Dew" since 2009, is refreshing its entire brand identity by revisiting its past — and once again going by its full name. Here's what's changing.

Mountain Dew Mango Rush is the latest collab shaking up soda and snack pairings. Crafted to pair with pizza, the tropical twist adds a mango-forward hit to your meal. It’s a limited-time offer ...

Who owns Mountain Dew? Mountain Dew is owned by PepsiCo, a multinational food, snack, and beverage corporation. PepsiCo was formed through the merger of Pepsi-Cola and Frito-Lay in 1965. The ...

Mountain Dew attempted to adjust its strategy and remove itself from direct competition with Coca-Cola in November 2006, rebranding MDX as an "energy-infused soda" rather than an energy drink.

Mountain Dew Finally Confirms Arrival of New & Returning Summer Flavors originally appeared on Parade. Alright, we'll say it: it's the summer of Mountain Dew. The new Dragon Fruit-flavored soda ...

Ever since its introduction in 1940, Mountain Dew has delighted teenagers and young adults alike as a sugary-sweet pick-me-up—especially for those who enjoy soda but don’t want a traditional ...