The winners of the 2024 Best of the Best Effies prove that marketing effectiveness isn’t about budget, fame or size. From scrappy challengers to global icons, the brands behind the world’s most ...

In a newly released ad campaign, Ford is all but mentioning the names of its competitors and calling out automakers who don't produce their vehicles in the United States. Ford asserted that if ...

Drew Hodges and Callie Goff of SpotCo discuss creating the ad campaign for Smash, a Broadway musical based on the NBC TV series. Most Innovative Companies Super-Early-Rate Deadline: This Friday ...

Effie Worldwide has revealed the winners of its 2024 Global Best of the Best Awards, with Eos and New York-based Mischief @ No Fixed Address taking home the coveted Iridium Effie for the most ...

Rick Perry parachuted himself into the 2012 Republican race as a frontrunner, but rather than taking the campaign season by storm, his need to consistently deliver lines without flubbing them has ...