Michelob ULTRA will help fans immerse themselves in the tournament no matter where they are – at the stadium, at home, or at the bar – with one-of-a-kind brand experiences, limited-edition ...

In this context, we forecast 5% of sales to be directed to research, development, and marketing annually (approximately $550 million), which we see as essential in helping ensure its brands keep ...

The program builds on the brand's legacy of curating once-in-a-lifetime insider experiences for fans through Michelob ULTRA's Superior Access – in collaboration with the Atlanta Hawks ST. LOUIS ...

The program builds on the brand's legacy of curating once-in-a-lifetime insider experiences for fans through Michelob ULTRA's Superior ... and editorial freedom is essential to our mission of ...

Michelob Ultra, which is among the slate of brands under the Anheuser-Busch InBev umbrella, has the largest share of U.S. draft lines, according to data from Draftlines Technologies. According to ...

There has been one kind missing from the seemingly endless line-up, however: organic seltzer. New Michelob Ultra Organic Seltzer is the first national USDA-certified organic hard seltzer on the ...

ABV: 4% Michelob Ultra is largely a light-beer brand, but it also has several flavors of spiked seltzer. It comes in 12 flavors across three different multipacks: the coconut-water collection ...

and Bud Light Seltzer below. We’re used to drinking hard seltzers in fruity and citrus flavors, but Michelob ULTRA adds unexpected twists to its signature collection. Its three flavors include ...

The grapefruit seltzer has the tart ... And the carbonation is underwhelming. The Michelob Ultra variety pack as a whole ranged from strange to great. Certain flavors tasted funky and wrong ...

Michelob Ultra keeps on using the Super Bowl to take big swings in sports. Soccer great Lionel Messi will show off fancy footwork in the Anheuser-Busch InBev beer’s latest Big Game commercial ...