Michelob Ultra Pure Gold is launching a new program during this year’s Super Bowl LIV. The 60 second advertisement will highlight the 6 for 6-Pack program that means every 6-pack of beer ...

The sneaker legend will be heading to Reddit during Game 3 of the NBA Finals. Follow @ Michelob ULTRA’s Twitter to learn more. NBA® TINKER BOTTLE DROP. No Purchase Necessary. Open to US ...

Michelob ULTRA Organic Seltzer is now available in Spicy Pineapple, Cucumber Lime, and Peach Pear. Here's how it compares to other popular seltzers, including White Claw, Truly, and Bud Light Seltzer.

Michelob ULTRA is offering fans the chance to win a limited-edition NBA Championship bottle. The bottle was created in collaboration with Victor Solomon, the designer behind many of the league’s ...

The full design of the Michelob Ultra x Tinker Hatfield special-edition bottle and packaging. Michelob Hatfield designed the net to look like it was wrapping the bottle, symbolic of winners having ...

The seasonal pack is available in 12-ounce slim cans in 12 packs through May 15. And Bud Light Seltzer isn't the only brand that has put out new seltzer flavors for the new year.

To celebrate All-Star Weekend 2022, which took place in Cleveland, Michelob ULTRA and NBA JAM have teamed up to create a “Enjoy It Like It’s 1993” experience for basketball fans.

Anheuser-Busch InBev beer, Michelob Ultra, also brewed by Anheuser-Busch InBev, has surpassed Bud Light in its share of draft lines, marking an end to several decades of dominance ...

For the second-straight year, Michelob Ultra is releasing cans featuring 19 NBA teams, including the 3-time NBA Champion Pistons. You can see the 2021 can design here.

Based on an analysis of NielsenIQ data, the firm said Michelob Ultra accounted for 7.1% of beer dollar sales, right behind Modelo, which accounted for 9.3% of beer dollar sales in the U.S.