Poole, Dorset / / July 31, 2025 / TechEd Publishers Key Takeaways Your smartphone can produce cinematic-quality videos when ...

The marketers who are best equipped to thrive are the ones who see AI's true potential in elevating paid media campaigns.

• Take advantage of bold visuals. Prominent text overlays, again in the bold yellow font color, can capture a user's ...

The study revealed that the average business spends 9.4 percent of its marketing budget on social media. That number is expected to grow to 13.2 percent over the next year, and to 21.4 percent ...

Dubbed "Shoptimizer" (see screenshot above), UM claims it is a "first-of-its-kind" for the ad industry, and disclosed results of a test phase of various commerce brands generating a "12% to 15% ...

This article is by Jamie Robinson, research and insight director, We Are Social. (Image credit: AFP/Getty Images via @daylife) If feels like not a day goes by where a new social-media monitoring ...

To further increase direct access to streaming inventory, Western Union Media Network is the first commerce media company to leverage Magnite’s ClearLine solution. ClearLine puts clients in ...

Neustar Optimizer™ is a closed-loop marketing optimization and consumer insights platform, backed by broad measurement integrations and professional services expertise, that enables marketers to ...