A sales manager is an individual typically responsible... Techniques for Operationalizing a Marketing Strategy. The marketing strategy behind a... Inevitably, sales focuses on "the now" – what's ...

Price is one of the essential elements of the four P's of marketing, which include price, promotion, place and product. Choosing the price of a product or service should not be done in a haphazard ...

The launch of Skywork Super Agents revolutionizes traditional office software - heralding the dawn of the "AI Office Agent" ...

A high-quality Video Marketing Strategy is not just a trend; it’s a pivotal component of modern branding and engagement efforts. Whether you’re a startup or an established business ...

But a strong marketing strategy is amiss as it relies on word of mouth and loyalty. The Radisson Hotel Group is working on a program that aims to prepare its properties across the world for Indian ...

Urban Outfitters continues to hone a focus on experiential marketing with a back-to-school campaign appealing to Gen Z consumers at different stages of the college cycle, whether they be returning to ...

To educate consumers about the new features, the booking platform has revealed a new ad and a social-first marketing strategy. Founded in 2008 as a marketplace for short-term rentals, the company has ...

Conventional models of marketing and brand strategy continue to falter as digital disruption and consumer shifts redefine more traditional methods of marketing. With digital marketing now a core ...

To drive tangible engagement while managing costs, many of us are adopting marketing tactics to improve overall employee engagement. One particularly effective strategy is launching benefits ...