Meanwhile, the video earned various reactions online, including from a Reddit user who said that it was a "brilliant" marketing tactic. Bulldog or rhinoceros? More details RIGHT HERE "This ...

For the first time in recent marketing history, artificial intelligence (AI) ranks first among the most important skills. This area includes: Campaign automation. Dynamic personalization.

AI here, AI there, AI everywhere. AI is everywhere—but the real challenges in marketing aren’t about AI. They come from human behavior, cultural shifts and a crowded media landscape.

Influencer marketing continues to grow in popularity, with 59% of marketers reporting they plan to partner with more influencers this year compared to 2024. Only 37% plan on partnering with the same ...

Adidas dropped this genius marketing campaign: For Adidas to be ready, on the spot, to post this video to social media moments after Edwards' poster dunk, is brilliant. Anthony Edwards has a line ...

To cope, brands and agencies have to “experiment with many new things to try to find out what works, what resonates with consumers,” says Kinshuk Jerath, professor of marketing at Columbia ...

--(BUSINESS WIRE)--Promega Corporation and QuantumCyte today announced a strategic joint marketing agreement aimed ... The two companies will present a joint poster highlighting this workflow ...

WATCH: SOLO SIKOA DISRESPECTS, CALLS OUT ROMAN REIGNS. That said, Paul “Triple H” Levesque has officially released the first poster for the summer’s biggest event and, you guessed it ...

Preparation for the 2024 MLB London Series is in full effect across the pond, and Jake Reed, a former pitcher with the Los Angeles Dodgers, made a surprise appearance. This year’s London Series ...

Growth is a perpetual business priority. So it’s imperative that CEOs understand how their marketing function and chief marketing officers (CMOs) can contribute to that goal. Few do — and that ...

Policymakers, employers, and marketers traditionally have concentrated their attention on people in their 20s, 30s, and early 40s. After all, these have been the largest age groups, the biggest ...